In my opinion: No. Web design  and SEO are two separate categories that  do not really help one another. However one without the other is lost. What this means is, is SEO is not helped in any way by the design of the site, until the very end. SEO refers to process of optimizing your site to get as much traffic to the site, once they are there, it is up to the design to take over.

If your site is not eye catching or is a bit confusing you may have a hard time keeping people on the site, which renders all the work done by the SEO as useless. Meaning that they do not help each other but in the end one without the other is lost. Here are a few tips and ideas that will help out with your web design:

• Having an attractive website. Nobody wants to be looking at dull boring colors and no pictures or videos. Make it eye catching so users want to check out more.
• Have a clear Call-to-Action. Without a call-to-action, there is nowhere for anyone to go on your site; give them a purpose
• Do not get too complicated. Many times you find a site that is too busy and has way too much going on. This makes it very difficult to find what you are looking for.

So in the end, the actual design of your site may not do anything for SEO, but it will help the entire process for what you are trying to accomplish. Think of SEO and a good web design as a package deal: without the other one, there is not much of a point.

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Article by Zack Zucker, Director of Operations, Turbo Social Media

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