Despite what some old-school marketers and internet bloggers think, Facebook is not a complete waste of time (but it can be). As social media becomes more intertwined with internet marketing every business needs to consistently evaluate the return they are getting on each piece of the internet marketing puzzle. This includes Facebook. Ideally, you should [...]
Social media continues to grow in popularity every day. Facebook has more than 400 million active users, and as Zack pointed out in a previous blog post, Twitter has surpassed the billionth tweet. More and more people are seeing the benefits of social media. They’re using the likes of Facebook, Twitter, LinkedIn, YouTube, Digg, Reddit [...]
Recently someone forwarded me an article from BusinessWeek, outlining “Social Media Myths,” and asked me if this was true and if they should be concerned. I told her that there is nothing to be worried about, and that the article was not researched well and that his arguments were superficial at best. Social Media Marketing [...]
Facebook? Check! Twitter? Check! LinkedIn?…. LinkedIn? As we have discussed before, Social Networking is an extremely important and integral part of Social Media Marketing. However, in order to get the most out of it, you want to be sure you are using every part of these Social Networking sites to their fullest. If you have [...]
Well hello everyone! For those of you who missed me, I apologize for the delay between blog posts. To those of you who did not miss me.. was it something I said? Anyway, in the month it has been since my last blog post, a lot has been going on in the Social Media World, [...]
Google is at it again. No Google has not bought any new companies, but they have found a way to stay in the loop on what is going on Facebook and Twitter. Google now has a section in their search results that feeds in real time status updates from Facebook and Twitter (and a few [...]
If you have been paying attention to our blog posts, there are two items we talk about regularly: Twitter and Facebook. And this is not by accident. The reason we talk about these two so often is because they are quite possibly the most powerful tools out there for social networking. So here and now [...]
A little over 2 months ago, I wrote a blog article on an online company named USocial, that will help you build your Facebook friends list for a fee. At that time, I wrote what a bad idea it was because even though it did help you build your list, it did not allow you [...]
We got a lot of phone calls and emails from last week’s article, so I guess it is now upon us to elaborate and make some clarifications. Last week I talked about how to be professional on your Facebook Account by not adding inappropriate pictures or content, but we have had a lot of questions [...]
Facebook and Twitter have become amazing tools for Social Networking, whether it be for business or for fun. A few years ago a slew of these Social Networking sites popped up (MySpace, Facebook, Orkut, Flickr, etc..), most of which were designed by college aged kids giving them a way to stay in contact or connect [...]
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