Pepsi Ditches Super Bowl for Social Media

Zack | December 28, 2009 | 0 Comments

If I have not made myself clear int he past, allow me to do it now: Social Media Marketing is powerful, and is the future of advertising.
If you ares till skeptical about all of this, then maybe you have not heard the big Super Bowl news. The Super Bowl is known as the #1 place [...]

Does The Web Design of Your Site Affect SEO?

Zack | September 24, 2009 | 5 Comments

Search Engine Optimization (SEO) has become a great tool for all of us marketers out there. When using Wordpress as your platform (as we use with all of our sites), it allows us to optimize our websites to be found much easier by the masses. Why? Because Wordpress takes care of a lot of [...]

Twitter + Mixx = Tweetmixx: A Great Step Forward in Social Media

Zack | September 22, 2009 | 0 Comments

As many of my friends and fans on Mixx already know (via Email from Mixx), Mixx and Twitter have teamed up to bring us Tweetmixx. Tweetmixx is a blend of both worlds as Twitter reaches so many people and connects them instantly and Mixx gives us the power of searching for the topic we find [...]

DoFollow vs. NoFollow: What Does It All Mean

Zack | September 10, 2009 | 1 Comments

With all the blog posts we have done so far, I am sure we are all aware that links are an important part of the SEO structure. Links provide a way for us to view another site or a post on the same site. Links are a great way to drive traffic and you can [...]

The Social Media Generation Gap

Joan Dailey | September 3, 2009 | 0 Comments

Everyone is talking about Social Media these days, but I can’t tell you how many times I’ve been listening to talk radio stations with professional commentators trying to figure out the right way to say “I tweeted” someone.  The phrase “did you twit?” has to be the biggest joke of 2009 for the, how do [...]

Is Social Media a Fad?

Zack | August 28, 2009 | 1 Comments

Is Social Media a fad? Don’t think so….

Separating Social Media Optimization and Search Engine Optimization

Zack | August 26, 2009 | 1 Comments

I know what you are thinking: “Isn’t this a topic you already covered? I am pretty sure you have written a few articles on Search Engine Optimization already…”
And I will say to you that “You are right, we have talked much about SEO in a lot of our previous articles, but this is different.”
Search Engine [...]

Will Google Caffeine deal well with Social Media Marketing search results?

Matthew Arndt | August 13, 2009 | 0 Comments

The other day, Zack, my director of operations sent me an article that he found from PC World talking about Google’s new search technology, codenamed “Caffeine”.  The article talks about how this secret project was put together with the interest of creating even better and more accurate search results than the current algorithm.  The article [...]

Is there ever “too much” social media marketing?

Matthew Arndt | July 22, 2009 | 0 Comments

So, when is enough, enough.  How much contact with your network is too much?  If you understand that social media marketing works, and have seen great results from it, then the tendency is to push your marketing messages through your network, but is this really the best approach?  In this article I am going to [...]

Strategy: The Importance of the Headline

Zack | July 14, 2009 | 2 Comments

In a previous blog post, Matt explained to us the importance of a “Call-to-Action” as a part of your Social Media Marketing Strategy. However, how do you get someone to make it that far? You may be offering $1,000 to every person that comes to your site, but if there is nothing to grab their [...]