Messaging and its importance in Social Media Marketing

Matthew Arndt | October 16, 2009 | 0 Comments

So yesterday I decided to take a little walk to grab some lunch in downtown Pleasanton by our office.  As I was walking, I saw something that caught my eye.  It was a sign that read
“Main Street Brewery: LIVE BEER NIGHTLY!”.  Now this really confused me… “Live Beer”?  What is live beer, and how does [...]

USocial: Helping Buy Facebook Friends Since 2009

Zack | September 15, 2009 | 2 Comments

Do you have trouble getting friends and having a large network? Then why not just buy your friends? No we are not talking about joining a fraternity or a sorority (Just kidding Matt. ), we are talking about growing your Facebook friends and fans with the help of USocial.
USocial is on online advertising [...]

The Social Media Generation Gap

Joan Dailey | September 3, 2009 | 0 Comments

Everyone is talking about Social Media these days, but I can’t tell you how many times I’ve been listening to talk radio stations with professional commentators trying to figure out the right way to say “I tweeted” someone.  The phrase “did you twit?” has to be the biggest joke of 2009 for the, how do [...]

Is there ever “too much” social media marketing?

Matthew Arndt | July 22, 2009 | 0 Comments

So, when is enough, enough.  How much contact with your network is too much?  If you understand that social media marketing works, and have seen great results from it, then the tendency is to push your marketing messages through your network, but is this really the best approach?  In this article I am going to [...]

What is an Authority Blog and How can it be used?

Matthew Arndt | July 20, 2009 | 2 Comments

As you may or may not know, blogging should be used as the center of your social media strategy.  Why?  Its simple, the content that you produce and publish on your blog is not only great as a way to share your knowledge, but also the base of all the content that you can share [...]

Will Social Media Marketing Work for Every Business?

Matthew Arndt | July 16, 2009 | 0 Comments

It often seems that whenever a new “dominant” type of media emerges, coaches and consultants tell all of their clients about it, agencies begin their pitches, and information marketers start selling it as the magic pill that is going to move your business to the next level.  Is social media marketing that new magic pill?  [...]