Separating Social Media Optimization and Search Engine Optimization

Zack | August 26, 2009 | View Comments Comments

Share I know what you are thinking: “Isn’t this a topic you already covered? I am pretty sure you have written a few articles on Search Engine Optimization already…” And I will say to you that “You are right, we have talked much about SEO in a lot of our previous articles, but this is [...]

Will Google Caffeine deal well with Social Media Marketing search results?

Share The other day, Zack, my director of operations sent me an article that he found from PC World talking about Google’s new search technology, codenamed “Caffeine”.  The article talks about how this secret project was put together with the interest of creating even better and more accurate search results than the current algorithm.  The [...]

How Important are Social Bookmarking sites in Content Syndication for Social Media Marketing?

Share Many people have heard of things like “The Digg Effect”, where a link to a blog post gets pushed to the top of Digg.com (one of the biggest social bookmarking sites out there for those of your just getting acquainted with the term) and the server crashing as a result of having hundreds of [...]

Press Releases via PR Web : Are they worth the money?

Share Lately we’ve been asked about Press Releases that are available through PR Web.  In this article I’m going to talk about why doing Press Releases are such a good idea and how they can benefit your blog/website’s search engine optimization.  I’ll also tell you which Press Release option I recommend, and finally, very important [...]

Blog Platform or Website: What Do I actually need?

Share I’ve been working with the Internet for nearly 10 years now, having built my first website when the internet was just starting to gain momentum with sites like eBay.  So when people ask me whether they need a blog or a website, or generally what I would recommend… I guess I should clarify this [...]

Social Media Marketing and Its Connection to SEO

Share As you may or may not know, I have a background in SEO (Search Engine Optimization) and would say that I understand how to work with the search engine algorithms to influence them in one way or another.  But less about me, and more about what this has to do with social media marketing. [...]