If you have been paying attention to our blog posts, there are two items we talk about regularly: Twitter and Facebook. And this is not by accident. The reason we talk about these two so often is because they are quite possibly the most powerful tools out there for social networking. So here and now we are going to outline both of their similarities and differences in hopes of determining the better of the two.
Applications: Both Twitter and Facebook offer various applications in order to make your experience better. On Facebook all of the applications are within the system, and some great ones such as Static FMBL help you create a better experience for friends. Although apps such as Farmville and Mafia Wars become overwhelming and get in the way. Twitter has no built in applications, instead they are all housed outside and are used to make your experience better. These items include Tweetdeck, Twollow, Tweetlater, Twitterfeed, etc… All of these applications are designed to help you grow your list. Edge: Twitter
Network Building: On Facebook you are building friends and on Twitter you are building followers, but either way, you are building your network. Within Facebook you can only have 5,000 friends, unless of course you have a fan page, then your following is unlimited. With Twitter you can have an unlimited amount of followers, but with tools such as Auto Follow, you often end up following people without knowing it, and all your friends are kept in one place. Facebook is slower and limited, but can have multiple areas to house friends/fans, whereas Twitter your list can grow faster but not always aware of your list. Edge: Tie
Communicating With Network: Both platforms give you the option to connect and message with friends and followers. On Facebook you can send personalized messages, write on people’s walls, comment on pictures and videos, whereas on Twitter you can really only send direct messages. Edge: Facebook
Overall both of these platforms are great for Social Networking and in all honesty, both of them can help you grow your business no matter what you are doing. But for sake of this post I will crown a winner (and no, this time I will not remain indecisive). Twitter allows you to grow your list much faster and connect with much more people. However the search function within Twitter needs a lot of work, and in Business there is nothing better than the personalized touch that Facebook can offer. So with that, I crown the winner of this head to head battle: Facebook
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Article by Zack Zucker, Director of Operations, Turbo Social Media
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About The Author: I am known in my circle of friends as the Video Marketing Guru, and I strive to be better than everyone else. My competitive fire stems from years of swimming (including at the collegiate level). I am currently married and enjoying life. I spend my spare time watching TV, owning everyone in Mario Kart, dominating in board games, playing with my 2 dogs (Memphis and Macgyver) and long walks on the beach. 
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