By now most medium to large businesses have a social media presence. An assortment of small businesses are also using social media. While this is a good sign, the problem is that “having a social media presence” and “using social media” doesn’t necessarily translate into success. The goal of any business using social media should [...]
Don’t get too excited, I’m not going to reference individuals in this post. Instead I’d like to bring up the most annoying types of people on Facebook. While most places you go to in life require some sort of etiquette, the online world is often a place that people go to speak freely and with relative anonymity. Well, [...]
Let’s assume you’ve built your Fan page up and you have an abundance of Fans and “likes.” You now have an audience to speak to and interact with. So what’s the best time of day, or even the best day of the week, to put out a message? Any message that you post to your [...]
It seems like somewhere along the way people began to simply equate “social media” with Facebook. It makes sense given that Facebook is the largest social network online, but it overlooks the meaning of the term “social media.” Social media is a broad term that refers to the use of web-based or internet-based applications that allow for [...]
With unemployment lingering at about 9%, the team at Turbo thought it would be helpful to discuss some of the best ways for job seekers to find employers who might be looking for their talents. Just like businesses use social media for branding and promotions, so can you. In this case we’re talking about self branding and self promotion. Here are [...]
While most of my articles focus on internet news, marketing tips and social media tools, I thought I’d spend some time discussing the dynamics of America’s favorite pastime (sorry Baseball) and social media. More specifically, how the growing use of social media could hinder the ability of the players union to unite against the ownership of the NFL, agree on a new [...]
Facebook co-founder and CEO Mark Zuckerberg announced on Monday that Facebook would be rolling out a new, “next generation messaging system.” The system will not only incorporate email, but also instant message and text. The move is one of many that Facebook has planned, or is currently planning, to rival Google’s marketshare of people’s attention [...]
Facebook has announced today that it is now offering a new service: Local Deals is an application that can be found on the Facebook iPhone app that let’s you find deals at local businesses. Currently this service is only available on the newly updated iPhone app, but Android users can access deals via touch.facebook.com. Facebook [...]
If you’re like me you hate junk mail, spam emails and telemarketers. Their tactics are comparable to throwing darts at a dart board, blindfolded, as fast as you can. They’re simply trying to send as many messages (darts) out as possible in the hopes that one of them will hit the bull’s-eye (generate a lead [...]
I’ve encountered a common question when consulting with my clients: what the heck do I tweet about? If you’re relatively new to social media you’ve probably asked yourself this very question. You can even apply this same questioning to Facebook wall posts. Assuming you have the audience, or are growing the audience (of Fans and [...]
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