Share I’ve encountered a common question when consulting with my clients: what the heck do I tweet about? If you’re relatively new to social media you’ve probably asked yourself this very question. You can even apply this same questioning to Facebook wall posts. Assuming you have the audience, or are growing the audience (of Fans [...]
Share Despite what some old-school marketers and internet bloggers think, Facebook is not a complete waste of time (but it can be). As social media becomes more intertwined with internet marketing every business needs to consistently evaluate the return they are getting on each piece of the internet marketing puzzle. This includes Facebook. Ideally, you [...]
Share For those who haven’t been on the up-and-up of the latest social media technologies, a new player has arrived. Foursquare is a unique location-based social networking website and software. The Foursqaure software allows users to “check in” at businesses through the website, text message, or the mobile app. Once the user checks in, their [...]
Share If you haven’t yet heard of Ning, it is an online platform that allows users to create their own social network. Ning essentially bundles several separate technologies into a single unified, hosted platform. The technologies include, a blog, wiki, forum, photo/video gallery, micro feed, events calendar, member management and more. Ning was launched in [...]
Share A couple of weeks ago I touched on the importance of custom, branded Facebook page in an article about how to make you business standout with social media. I want to revisit that topic and elaborate on it in more detail. Your Facebook landing page is also known as your “welcome” page. It is [...]
Share Just like in the early 2000s when it became obvious that most businesses needed a website, we are getting to the point where most businesses need social media. But just like the Internet, it’s easy to be lost in the crowd and unnoticed. So how do you make your business stand out and convey [...]
Share A new report has come out that states, that there are around 2 Billion tweets per month on Twitter. That is Billion… with a “B.” This is just more proof that Social Networking and Social Media Marketing are HUGE, and you and your business and missing out by not grabbing a piece of this. [...]
Share Just revealed: The Top 10 Social Media Questions Marketers Want Answered In the newly released report by Michael A. Stelzner, “2010 Social Media Marketing Industry Report”, we’ve discovered what marketers really want to know about Social Media Marketing. In last year’s report, the big question was “Does Social Media Marketing work”. Well that question [...]
Share If you haven’t yet heard the news, popular review website, Yelp, has recently been hit with a class action lawsuit. Two law firms, in San Diego and Miami, respectively, have filed a class action lawsuit in Los Angeles federal court. They claim that Yelp is running an “extortion scheme”. The plaintiff claims that she [...]
Share Facebook? Check! Twitter? Check! LinkedIn?…. LinkedIn? As we have discussed before, Social Networking is an extremely important and integral part of Social Media Marketing. However, in order to get the most out of it, you want to be sure you are using every part of these Social Networking sites to their fullest. If you [...]
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