How To Get More Twitter Followers

Zack | January 21, 2010 | 0 Comments
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Twitter is a great tool for Social Networking, especially if you are trying to build your business. Aside from Facebook and LinkedIn, there is really no other place where you can connect with so many like minded individuals and people who can help you build your business into a money making machine.  The question is, is how do you find all of these people and what can you do to expand your network to help reach even more people? Well that questions is actually quite simple to answer.

I recently came across a great article on this very topic. This post outlines the top 10 things you can do to really grow your list. Overall this is a great list, as it goes over not just any way to grow the list but the best way (best way meaning you are not paying for a bunch of people that may or may not help your list. A few of these tips are items we have covered in our own blog posts, just as using a call to action and tweeting about blog posts.

The best tip on this site, in my opinion, is #2 “Tweet More Often.” There is no better way to get followers that to be constantly tweeting. But what this article does not mention is what you should be tweeting about. Sure you can tweet about ANYTHING and get followers, but you want to make sure your tweets have keywords that people will be searching for. The more keywords specific to what you are trying to do, the higher concentration of people following you, will be able to impact your company in a positive way.

To learn more about Social Media Marketing and the Importance of Networking, click the red button at the top of the page to watch our free video series or give us a call at 877-673-7096.

Thank You, and I encourage you to leave and comments, questions and your favorite Twitter Tips below. To learn more about the video series, Medical Professionals should click here and Entrepreneurs should click here.

Article by Zack Zucker, Director of Operations, Turbo Social Media

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The Amazing Tom Sullivan Joins the Turbo Team

Zack | January 13, 2010 | 0 Comments
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Turbo Social Media is pleased to announce that our team is expanding! As of this week, Tom Sullivan has accepted his new position as Senior Account Executive and will be heading up our Sales team efforts.  Tom comes with a long and successful background in Internet Marketing strategy, and has helped hundreds of companies build their online presence and revenue streams.

Here is his new desk…

Kidding!  But we did have him fooled for a few minutes.  Rest assured, we’ve set him up with a great new office space.

Tom is a graduate of UC Santa Cruz, with his B.A. in Business Management Economics. He brings a lot of experience to the team, having worked for SearchFit, The San Francisco Giants, ClientReady Inc and College Works Painting.

Tom is very excited to start working with many of our clients and will be contributing to our blog shortly.  If you would like more information on Tom, check out his bio, or connect with him on Twitter and Facebook:
http://www.twitter.com/tomturbosmm
http://www.facebook.com/thomasiansullivan

To learn more about Social Media Marketing and the Importance of Networking, click the red button at the top of the page to watch our free video series or give us a call at 877-673-7096.

Thank You, and I encourage you to leave and comments or questions below. To learn more about the video series, Medical Professionals should click here and Entrepreneurs should click here.

Article by Zack Zucker, Director of Operations, Turbo Social Media

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Pepsi Ditches Super Bowl for Social Media

Zack | December 28, 2009 | 0 Comments
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If I have not made myself clear int he past, allow me to do it now: Social Media Marketing is powerful, and is the future of advertising.

If you ares till skeptical about all of this, then maybe you have not heard the big Super Bowl news. The Super Bowl is known as the #1 place for companies to spend their marketing budget. 30 second commercials can cost as much as $4 million! This year however, one of the biggest spenders on Super Bowl ads, has decided not to focus their money elsewhere. Pepsi, who is known for spending at least $20 million a year, just on Super Bowl ads, has decided that there is a better way to do this: Social Media Marketing. (Read More about it here)

Social Media Marketing is huge, so huge that one of the biggest companies int he world is focusing more time and money on just that. Sure if you put an ad on the super bowl, millions of viewers will see it, but for much less money, just as many people, if not more will also see it online. The Internet is huge, and Social Media marketing is a big piece of that. By Pepsi making this move, I will not be surprised if more companies follow this lead… might be a good idea for you to take a shot as well.

To learn more about Social Media Marketing, click the red button at the top of the page to watch our free video series or give us a call at 877-673-7096.

Thank You, and I encourage you to leave and comments or questions below. To learn more about the video series, Medical Professionals should click here and Entrepreneurs should click here.

Article by Zack Zucker, Director of Operations, Turbo Social Media

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Building a Personal Site to Find a Job

Zack | December 15, 2009 | 0 Comments
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Over the last few years, the economy has been on a steady decline. As of right now, it is slowly starting to work its way back up. Many people have been out of work for quite awhile and are ready to re-join the workforce. However, getting hired is not the easiest thing to do right now, which is why setting yourself apart from others is the best way to be found and land a job. And thankfully, social media is the perfect way to make yourself visible.

If you recall, back in September I wrote a blog post about using video resume’s to set yourself apart from the field. Aside from a video resume, which not everyone has the resources to pull off, another great way to set yourself apart is to create a personal site. Now by personal site I do not mean a Twitter, Facebook or LinkedIn account. You should already be using those tools and you should be integrating them with your new tool in the personal site.

The personal site is a site about yourself, a site that dictates what you are good at, moreover as an extension of your resume. If you are a developer or a graphic artist this is a great way to show off some of your skills. If you are not so skilled in those areas, such as myself, you can use a simple DIY site builder to create something simple that really works (you can check out my personal site here!) such as Wordpress. If you look closely at my site you will notice there is something missing: a blog. A blog is a key component for helping yourself out as it allows you to constantly update your site and keep your name fresh in the world of Social Media. Plus companies now are doing preliminary background searches by searching your name on Google, just to see what they can find.

Your own personal site can become very beneficial to you if you utilize the proper use of keywords and meta data, and really configure your site towards SEO. If you then properly integrate your site with your Social Media sites, you have made yourself much more visible to anyone doing a Google search on those applying for positions

To learn more about Social Media Marketing, click the red button at the top of the page to watch our free video series or give us a call at 877-673-7096.

Thank You, and I encourage you to leave and comments or questions below. To learn more about the video series, Medical Professionals should click here and Entrepreneurs should click here.

Article by Zack Zucker, Director of Operations, Turbo Social Media

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Twitter and Facebook Updates Now Indexed By Google

Zack | December 10, 2009 | 0 Comments
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Google is at it again. No Google has not bought any new companies, but they have found a way to stay in the loop on what is going on Facebook and Twitter. Google now has a section in their search results that feeds in real time status updates from Facebook and Twitter (and a few other smaller sites).

What this means is, along with all other search results, you are also given the chance to see what is being talked about on the internet’s top 2 Social Networking sites. How it works is, when you type in your search query, Google brings up all of its normal results, but it has added a feature on the page titled “Latest Updates” in which in real time it updates with all that is being said on that subject on the Social Networking giants.

This has single handedly just made using Twitter and Facebook that much more important. You could be a doctor, or a dentist, a realtor, whatever. If you are updating your status and somebody is to type in one of your keywords, they just may find you. Social Media is all about being found through the internet and these Word-of-Mouth ways of networking. So increase your chances of being found and start to partake in the Social Networking festivities. You can read more about this new feature here.

To learn more about Social Media Marketing and the Importance of Networking, click the red button at the top of the page to watch our free video series or give us a call at 877-673-7096.

Thank You, and I encourage you to leave and comments or questions below. To learn more about the video series, Medical Professionals should click here and Entrepreneurs should click here.

Article by Zack Zucker, Director of Operations, Turbo Social Media

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Facebook Vs. Twitter: Battle of the Social Network Stars

Zack | December 8, 2009 | 1 Comments
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If you have been paying attention to our blog posts, there are two items we talk about regularly: Twitter and Facebook. And this is not by accident. The reason we talk about these two so often is because they are quite possibly the most powerful tools out there for social networking. So here and now we are going to outline both of their similarities and differences in hopes of determining the better of the two.

Applications: Both Twitter and Facebook offer various applications in order to make your experience better. On Facebook all of the applications are within the system, and some great ones such as Static FMBL help you create a better experience for friends. Although apps such as Farmville and Mafia Wars become overwhelming and get in the way. Twitter has no built in applications, instead they are all housed outside and are used to make your experience better. These items include Tweetdeck, Twollow, Tweetlater, Twitterfeed, etc… All of these applications are designed to help you grow your list. Edge: Twitter

Network Building: On Facebook you are building friends and on Twitter you are building followers, but either way, you are building your network. Within Facebook you can only have 5,000 friends, unless of course you have a fan page, then your following is unlimited. With Twitter you can have an unlimited amount of followers, but with tools such as Auto Follow, you often end up following people without knowing it, and all your friends are kept in one place. Facebook is slower and limited, but can have multiple areas to house friends/fans, whereas Twitter your list can grow faster but not always aware of your list. Edge: Tie

Communicating With Network: Both platforms give you the option to connect and message with friends and followers. On Facebook you can send personalized messages, write on people’s walls, comment on pictures and videos, whereas on Twitter you can really only send direct messages. Edge: Facebook

Overall both of these platforms are great for Social Networking and in all honesty, both of them can help you grow your business no matter what you are doing. But for sake of this post I will crown a winner (and no, this time I will not remain indecisive). Twitter allows you to grow your list much faster and connect with much more people. However the search function within Twitter needs a lot of work, and in Business there is nothing better than the personalized touch that Facebook can offer. So with that, I crown the winner of this head to head battle: Facebook

To learn more about Social Media Marketing and the Importance of Social Networking, click the red button at the top of the page to watch our free video series or give us a call at 877-673-7096.

Be a Fan of Turbo on Facebook! And be sure to Follow us on Twitter too!

Thank You, and I encourage you to leave and comments or questions below. To learn more about the video series, Medical Professionals should click here and Entrepreneurs should click here.

Article by Zack Zucker, Director of Operations, Turbo Social Media

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Dominating Your Niche Market With Social Media

Zack | December 3, 2009 | 0 Comments
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Have you been working hard to get yourself seen at the top of the Google search pages? It’s not an easy task but it is doable. With quite a few of our clients we have been successful at just that: helping them reach the #1 spot on Google.

There is no 1 item that will automatically put you in that #1 spot. In order to reach the top you have to work for it. You have to do what you can to create a lot of buzz around your site, whether it be back links, SEO, videos, blog posts, etc… It is all part of the formula to be the best.

Another trick to reaching the top is focusing on a niche market. We have had a lot of success with Zerona Lipo laser Doctors as they are targeting a specific search, and they are usually geo-targeting a specific area. Take Dr. Malay for example. Dr. Malay is a Zerona laser doctor located in Dallas Texas. You cannot do any Zerona related search about the greater Dallas area without finding her. Don’t believe us? Check out the testimonial from her here:

To learn more about Social Media Marketing, click the red button at the top of the page to watch our free video series or give us a call at 877-673-7096.

Thank You, and I encourage you to leave and comments or questions below. To learn more about the video series, Medical Professionals should click here and Entrepreneurs should click here.

Article by Zack Zucker, Director of Operations, Turbo Social Media

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Viral Videos and Social Media

Zack | December 1, 2009 | 0 Comments
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Have you ever seen this video? I am guessing if you have ever been on the internet or watched a video on Youtube you are familiar with “Chocolate Rain” or a number of other videos out there. These videos are called viral videos, for they move through the internet like a virus.

The idea of the viral video is great for Social media marketing as it is doing the same job: creating a lot of buzz. Take the “Chocolate Rain” video for instance, it has been viewed nearly 45 million times on Youtube alone!! That is not even counting its views on other sites, or the duplicate videos that have been produced and added to the video sites. These videos catch our attention and we remember what happens and then we talk about it.

Viral Videos and Social Media marketing can work very well together as they both work on the same premise of creating buzz through word of mouth via the internet. if you are smart enough, you can even create a viral marketing video, one that sells your product in such a fun and unique way, and gets people talking.

For Fun we would like to share a couple of our favorite viral videos with you:

To learn more about Social Media Marketing and the Importance of Networking, click the red button at the top of the page to watch our free video series or give us a call at 877-673-7096.

Thank You, and I encourage you to leave and comments or questions below. To learn more about the video series, Medical Professionals should click here and Entrepreneurs should click here.

Article by Zack Zucker, Director of Operations, Turbo Social Media

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Facebook Hands Cease and Desist to USocial

Zack | November 24, 2009 | 0 Comments
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A little over 2 months ago, I wrote a blog article on an online company named USocial, that will help you build your Facebook friends list for a fee. At that time, I wrote what a bad idea it was because even though it did help you build your list, it did not allow you to build real connections with “friends.” Well if you ignored everything I said and decided to give it a try anyway, your account is coming to an end.

USocial has been served a Cease and Desist order by Facebook, for violating the user rights of the online Social Networking Mega Platform. According to Facebook, the process of making a profit from their profiles is strictly prohibited. Facebook also says they have given the cease and desist order because USocial “violates its rights by sending spam, using web tools to harvest pages, getting login names and by accessing accounts that did not belong to the marketing firm.”

Obviously, Turbo Social Media was not the only one to find something fishy with the whole USocial friend buying process. Unfortunately too many people in our society are eager to make a quick buck, even when it violates the rules of others.

To learn more about Social Media Marketing and the best ways to grow your Social Networking list, click the red button at the top of the page to watch our free video series or give us a call at 877-673-7096.

Thank You, and I encourage you to leave and comments or questions below. To learn more about the video series, Medical Professionals should click here and Entrepreneurs should click here.

Article by Zack Zucker, Director of Operations, Turbo Social Media

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Spin Your Article 100 Ways with JetSpinner

Zack | November 19, 2009 | 0 Comments
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Social Media has taken the internet by storm. Web 2.0 has become the biggest part of business and marketing in the 21st century. Obviously with the ever growing mediums of social media, we need new tools to help us keep up. We have talked about various ways to help you keep up with all the latest trends, and today we add a new social media aid to the mix: JetSpinner.

JetSpinner is a free web platform that allows you to upload an article and have it spun to create multiple articles that are similar yet unique. This allows you to submit the same content on the web without having Google mark it as duplicate content (which we all know by now, is not a good thing).

Most article spinners out there just use a thesaurus to mix in various words, and the final product often comes out so poor, you cannot submit it and be taken seriously. JetSpinner takes the most white hat approach that can be found out there. With JetSpinner you actually break your article into little pieces (from single words up to small sentences and paragraphs. You then provide JetSpinner with alternatives for your little snippets and this allows them to create hundreds of articles at the push of a button.

JetSpinner is a great way to submit your content out over multiple bookmarking and syndication sites without creating any duplicate content. As we know, the goal of Social Media Marketing is to get your content out to as many sites as possible, without submitting the same thing. JetSpinner allows this to happen, helping you get your content out to more people, without having to worry.

To learn more about Social Media Marketing and the importance of Article Submission, click the red button at the top of the page to watch our free video series or give us a call at 877-673-7096.

Thank You, and I encourage you to leave and comments or questions below. To learn more about the video series, Medical Professionals should click here and Entrepreneurs should click here.

Article by Zack Zucker, Director of Operations, Turbo Social Media

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