Last week it was announced that Twitter may have actually found a way to start making some money. Microsoft, the creators of the search engine, Bing, announced they had struck a deal with Twitter, giving them rights to tweets of the users. This deal will make Bing the 2nd best place to find out what twitter users are saying, second only to Twitter itself.
The questions remains however, will this hurt Bing or help them, in their ever trying state to steal loyal users away from Google. And the answer to this is: Probably help, but It depends on how it is used. Now if you read a lot of my posts you might be thinking to yourself, “Zack is sure indecisive in a lot of his decisions. Why can’t he just pick a side and go with it.” Well let me answer that for you. I choose that position as I like to see what will happen. If Bing decides to integrate the tweets into their normal searches, it can really pollute the search results with what Twitters users are saying, making reliable results hard to find what you are looking for. This execution of their new acquisition would certainly hinder their chances of taking over the Search Engine Giant that is the Goog.
Chances are, however, that the tweets will not be integrated into the search results. Chances are there will be an option on Bing, that allows you to see normal search results or to see what Twitter users are saying on the particular topic you are searching. Chances are, if they do this, they will successfully turn some avid Googlers into hardcore Bing enthusiasts. Will Bing then become the new king of the Search Engine Castle? I would not hold your breath, but it sure would not hurt them.
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Article by Zack Zucker, Director of Operations, Turbo Social Media
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About The Author: I am known in my circle of friends as the Video Marketing Guru, and I strive to be better than everyone else. My competitive fire stems from years of swimming (including at the collegiate level). I am currently married and enjoying life. I spend my spare time watching TV, owning everyone in Mario Kart, dominating in board games, playing with my 2 dogs (Memphis and Macgyver) and long walks on the beach. 
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